Cool Squad

Scroll



A ‘Cool Squader’ is a true indie music enthusiast, standing out for their desire to differentiate themselves through privileged musical knowledge. Mostly college students, they are always attentive to the latest musical trends. They love being right and enjoy possessing information that few know.

The ‘Cool Squader’ always seeks to be at the most cutting-edge events to express their opinion on everything. Their creative nature is reflected in their appreciation for art and culture, making them passionate advocates of originality and authenticity in all forms of expression.

Emblematic Bands

• The XX
• The Strokes
• The Killers
• Haim
• Lorde
• Phoenix
• Tame Impala

Favorite Events

• Corona Capital
• Tecate Pa'l Norte
• Tecate Emblema
• AXE Ceremonia
• Vaivén
• Festival Hera
• Heineken Silver Live Out
• Remind GNP
• Remind GNP GDL
• Bravo GNP

ARCHETYPES

Neon Lovers19-34, live for electronic music

Cool Squad18-34, Indie music lovers

Latin Rockers13-34, supporters of everything made in Mexico and rock in Spanish

Heavy Heads20-26 and 27-45, they listen to metal and its sub-genres

Strawberry Fans13-26, Fans of current radio and pop hits

The Legends25-40 and 40-65, they enjoy international classics

Remember Forever25-40, they lean towards nostalgic pop

Wolf PackMexican Families

(18-45, loyal to regional music)

(18-30, reggaeton lovers)

(16-27, digital natives)

OCESA utiliza cookies con el fin de ofrecerte información personalizada. Para desactivarlas, ingresa a la opción de Privacidad de tu navegador (ubicada en Opciones de Internet, Ajustes o Preferencias) y selecciona la casilla correspondiente. Para más detalles, consulta nuestro Notice of Privacy.